Is Google Ads keyword Planner free?

Google Ads Keyword Planner is a powerful tool for keyword research that helps advertisers find the right keywords for their ad campaigns. Many people wonder whether Google Ads Keyword Planner is free or requires a subscription. In this article, we will explore the answer to this question.

The short answer is that Google Ads Keyword Planner is free to use, but you need to have a Google Ads account to access it. Signing up for a Google Ads account is free, and there is no obligation to create an ad campaign or spend any money on ads.

Once you have a Google Ads account, you can access the Keyword Planner tool by navigating to the “Tools & Settings” menu and selecting “Keyword Planner.” From there, you can start using the tool to find keywords related to your business, product, or service.

Google Ads Keyword Planner provides several features, including:

1. Keyword Suggestions – This feature suggests relevant keywords based on the terms you enter.
2. Search Volume Trends – This feature shows the average monthly search volume for the keywords you enter.
3. Cost and Competition Data – This feature shows the estimated cost-per-click (CPC) and competition level for each keyword.
4. Keyword Lists – This feature allows you to save and organize the keywords you find.

Overall, Google Ads Keyword Planner is an essential tool for advertisers looking to optimize their ad campaigns and find the right keywords to target. It is free to use and provides valuable insights into search trends, keyword competition, and cost-per-click estimates.

In conclusion, Google Ads Keyword Planner is a free tool for keyword research, but it requires a Google Ads account to access. If you’re looking to improve the performance of your ad campaigns or optimize your website’s SEO strategy, Keyword Planner is an essential tool to add to your arsenal.